Insurance SEO Services
Transform your insurance business into the go-to online choice with specialist Insurance SEO Services from Tangerine SEO.
Dominate the Insurance Market Online
The UK insurance arena is more competitive than ever – consumers are researching online, comparison sites are everywhere, and only the firms with strong digital visibility win the clicks, leads and conversions.
At Tangerine SEO we understand the unique challenges of the insurance sector: regulation, trust, search complexity, comparison-site pressure and increasingly savvy customers. That’s why our Insurance SEO Services combine deep sector knowledge with proven growth strategy to:
- Pinpoint the high-value keywords your prospects are using (not just “insurance” but “specialist cover London broker”, “commercial risk insurance UK”, “home-owner policy Manchester”).
- Audit and optimise your website’s technical and on-page structure so search engines can favour you.
- Build credible, authoritative content — education, guides, FAQs — that builds trust and leads.
- Secure authoritative links and digital signals that search engines reward, boosting your visibility above comparison sites and commoditised listings.
- Track, measure and grow your results – qualified enquiries, cost-per-lead down, organic traffic up.
If you want to get found by UK insurance-buyers and brokers actively searching, then you need a partner who speaks your language, knows your market and has tracked results. That partner is Tangerine SEO. Let’s build your online dominance today.
- 100% Assurance on SEO: Discover the Difference!
Our SEO Services Include
Keyword Research
Deep keyword research using advanced SEO tools and market data. We identify high-intent keywords that attract the right guests and drive direct bookings. Every recommendation is based on real search behavior, competition levels, and hotel industry trends.
Technical SEO Audits
Comprehensive technical audits that uncover issues holding your site back. We review site speed, mobile readiness, indexation, structured data, internal linking, and more—then deliver a prioritized, action-by-action fix plan.
Content Creation
SEO-optimized content that informs, inspires, and converts. From room and amenity pages to blog posts, destination guides, and offer pages—we (re)write content aligned to traveler search intent and your brand voice.
Rank Tracking
Ongoing monitoring of keyword positions with clear, easy-to-read reports. See what’s improving, what’s slipping, and where the biggest opportunities are—so you can make decisions backed by data.
Strategy Proposals
Tailored SEO strategies for hotels that blend quick wins with sustainable growth. Each plan includes objectives, timelines, and KPIs—so everyone knows what to do, when, and why.
Website Optimization
On-page and UX improvements that boost visibility and conversions. We optimize metadata, headings, internal links, page speed, and layouts—then collaborate with your team or handle the implementation end-to-end.
Link Building
High-quality, relevant backlinks that strengthen your domain authority safely and sustainably. We focus on ethical outreach and partnerships within the travel and hospitality space to protect your brand reputation.
Digital PR
PR campaigns that earn coverage and links from trusted media, blogs, and travel portals. We craft newsworthy angles and placements that grow brand awareness while supporting long-term SEO performance.
Local SEO
Maximize visibility in local search and Google Maps. We optimize your Google Business Profile, citations, local content, and reviews—so nearby travelers find and choose your location first.
Insurance SEO Services Built for Brokers & Providers
Is your insurance business hidden behind comparison sites and competitor ads? With Tangerine SEO’s Insurance SEO Services, we’ll get you visible, credible and converting.
Our process is tailored for insurance brokers and providers in the UK:
- Specialist Market Audit – We dig into your current visibility, your direct competitors, and the search behaviour of your ideal clients. Because in insurance, standard SEO won’t cut it.
- Strategy & Keywords – We build an actionable strategy focused on the high-intent keywords that bring policy enquiries and premium leads, not just traffic.
- Content & Authority – We create content that positions you as the trusted expert: guides, policy explanations, broker advice, niche-insurance articles. Google expects this for regulated sectors.
- Technical + On-Page SEO – From site speed and mobile usability to metadata and strong internal linking – we make your site SEO-fit.
- Off-Page & Local SEO – We build the right links, citation profiles and location signals (for example “broker in Leeds”, “commercial insurance Manchester”) so you rank where your prospects are searching.
- Measurement & Growth – Transparent reporting, clear KPIs: ranking improvements, enquiries generated, ROI delivered.
Choose Tangerine SEO because we don’t treat insurance as just another vertical. We know the rules, the expectations and the buyer behaviour in UK insurance – and we tailor accordingly. If you’re ready to move from invisible to influential online, start with our specialist Insurance SEO Services.
Our SEO Experts: A Band of Digital Superheroes
A Band of Digital Superheroes Meet the Backbone of TangerineSEO: Our Expert Team
Miloš
Gordana
Đorđe
Danilo
Jelena
Novica
Damjan
Working With the Best:
Whether you’re looking to enhance your online presence, drive traffic, or convert leads, we’re here to deliver measurable results that exceed expectations.
What People Say About Us
Get More Insurance Leads. Get More Premiums.
For UK insurance firms, ranking high on Google isn’t a luxury: it’s a survival tool. With so many players, comparison sites and shifting consumer habits, you need SEO that not only improves rankings but drives leads and revenue. That’s exactly what Tangerine SEO’s Insurance SEO Services deliver.
Here’s what sets us apart:
- We’re results-obsessed. We don’t stop at “we increased traffic” — we report on “we increased policy enquiries by X%”, “we lowered CPC equivalents because organic now drives more”.
- We’re compliance-aware. We know insurance is regulated in the UK; your content must be accurate, trustworthy and consumer-friendly. We build that into everything you do.
- We’re industry-savvy. From life & health to commercial, specialist to personal lines, we’ve helped firms win visibility and leads in their niches.
- We’re transparent and collaborative. You’ll have a clear roadmap, regular updates, understandable KPIs. No jargon, just growth.
Imagine ranking on page one for the keywords your prospects are using right now. Imagine being the broker or provider UK clients choose because you show up, you look credible, and you convert. That’s what our Insurance SEO Services can make real.
Cutting-Edge SEO Tools
We utilise the latest & most advanced SEO tools in the industry to give your business a competitive edge.
FAQ
SEO (Search Engine Optimisation) helps your website rank higher on search engines like Google. It increases visibility, drives organic traffic, and ultimately leads to more enquiries or sales.
At Tangerine SEO, we offer a full range of services including on-page SEO, technical SEO, keyword research, content strategy, link building, and local SEO.
SEO is a long-term investment. While minor improvements can be seen within a few weeks, significant results typically take 3–6 months depending on competition and site health.
Yes – we work with start-ups, small businesses, and large enterprises. We tailor our SEO strategies to suit each client’s specific needs and goals.
No ethical SEO agency can guarantee specific rankings. However, we use proven strategies and best practices to maximise your chances of ranking highly.
We offer a transparent, data-driven approach with a focus on long-term growth. Our team stays ahead of algorithm changes and treats your business as if it were our own.
Absolutely. We help businesses appear in local searches, optimise their Google Business Profile, and attract more customers from their area.
Yes. We provide detailed monthly reports showing keyword rankings, traffic insights, and what’s been done – so you’re always in the loop.
SEO and PPC serve different purposes. SEO is cost-effective in the long run and builds sustainable traffic, while PPC delivers immediate visibility. Ideally, they should work together.
Yes, to implement changes and monitor performance, we’ll need access to your CMS, analytics, and search console. Don’t worry – everything is handled securely.
Yes. We create SEO-friendly content tailored to your audience and optimised for search engines, whether it's blogs, service pages, or landing pages.
We’ve worked across various sectors including e-commerce, finance, healthcare, tech, hospitality, and more. We adapt our approach to suit your niche.
Our pricing varies depending on the scope of work. We offer flexible packages to fit different budgets – get in touch for a free quote.
Simply contact us through our website or give us a ring. We’ll start with a free consultation and discuss how we can help your business grow through SEO.